URL shortener

A URL shortener for links people can read before they tap

CTAurl is a URL shortener for CTA links: short links people can read before they tap, such as buy-it.now/sneaker. You can change where it goes later, and Free does not expire.

Last reviewed 27 October 2026 by the CTAurl team

Create panel with CTA domains read-it.now, learn-more.now, book-it.now and try-it.now
Real product screen · sample data
A cat shopping on its phone taps the readable link buy-it.now/pulse-one in a headphones ad.

Readable

Why a shortened link alone does not earn trust

Shortening a link does not make people trust it. In three randomised trials with about 3,100 UK adults, a clear link raised trust compared with an opaque one, while a shortened link had no measurable effect on trust (Journal of Medical Internet Research, August 2026). The study tested official health links, not CTA domains. A random code tells the reader nothing and advertises the shortener. A CTA domain names the action before anyone taps.

  • abc.yz/7Kd92Xb says nothing
  • buy-it.now/sneaker says buy
  • book-it.now/flight-ticket says book
See every CTA domain
Link detail with a Save changes button under the new destination URL
Real product screen · sample data

Editable

Change the destination after you share it

A CTAurl short link can be changed after the post, text or printed flyer carrying it is out. Open the link, paste the new page and save. The very next tap goes to the new page, with no waiting period before the change applies.

See link management
A cat at a café table reads a social post with the link read-it.now/ocean-brief.

Direct

Straight to your page, with no ad screen

A CTAurl short link answers with a single 302 redirect to your destination, as you saved it, UTM tags included. There is no ad screen. The one optional step is a location-consent page you can switch on for a QR code. The click is recorded after the redirect has been sent, so counting it does not hold up the person tapping.

How clicks are counted

A URL shortener in five languages

Buy, Book, Read and Sign up each have a domain in English, so your customer can read the action in the link. The back-half after the domain uses lowercase letters, numbers and hyphens on every domain.

  • buy-it.now/summer-sale
  • book-it.now/kyoto
  • read-it.now/ocean-brief

The same back-half rule applies to the Chinese, Korean, Japanese and Thai domains.

Open the domain catalogue
A cat at a home desk reads an email from a language school with the link learn-more.now/japanese-trial.

Frequently asked questions

Is the URL shortener free?

Yes. CTAurl's Free plan lets you create 8 short links a month on ctaurl.me and 2 on CTA domains, with no card and no expiry. Paid plans start at $6 a month when you need to create more links or QR codes each month.

Can I change where a short link goes after I share it?

Yes. Open the link in CTAurl, paste the new address and save, and the next tap goes to the new page. The short link itself stays the same, so nothing you already shared or printed needs changing.

What redirect does a CTAurl link use?

An active CTAurl link answers with a 302, which tells browsers and search engines the destination may change. That is the accurate status for a link you can edit. A QR code can be set to show a location-consent page before the redirect. The click is recorded after the redirect is sent, so counting does not slow anyone down.

Do short links hurt SEO?

A short link with one clean redirect does not hurt SEO, because search engines follow it to your page. Problems come from chains of redirects, from dead destinations, and from using short links inside your own site where a direct link would do.

Shorten a link people can read

The Free plan includes 8 new links a month on ctaurl.me and 2 on CTA domains, with no card needed.